HomeCoursesBABA in Multimedia

BA in Multimedia (Bachelor of Arts in Multimedia)

3 YearsBACHELOR DEGREE COURSESSEMESTER

Bachelor of Mass Media About

Bachelor of Mass Media (B.M.M.) is a three-year undergraduate Mass Communications programme. B.M.M. covers various subjects related to communication and its mediums like newspaper, radio, television and more in the three-year course spread over six semesters. The course imparts theoretical as well as practical knowledge to the candidates in the first two years of the course and in the final year, candidates have to undergo internships or on-the-job training. Institutes also allow candidates to choose specializations of their choice such as journalism, advertising and public relations after the second year but this varies from one institute to another.

Bachelor of Mass Media Course Details

Course NameBachelor of Mass Media
Course TypeDegree
Course DurationThree Years
Eligibility CriteriaThree Years
Application Processonline and offline mode
Admission ProcessMerit or Entrance Exam based
Fee StructureUpdated Soon 

Bachelor of Mass Media Highlights

  • BMM stands for Bachelor of Mass Media, which is an undergraduate degree program in the field of mass communication and journalism.
  • The program is designed to provide students with a comprehensive understanding of media and communication, including theoretical and practical aspects.
  • BMM is a three-year full-time course offered by various universities and colleges across India.
  • The program covers various specializations such as advertising, journalism, public relations, radio, and television.

Bachelor of Mass Media Entrance Exam

Most colleges and universities offering BMM courses conduct an entrance exam for admission. The entrance exam may consist of objective or subjective questions, including general knowledge, English language skills, and media-related questions. Some popular entrance exams for BMM include the Mumbai University Common Entrance Test (MUCMET), Symbiosis Entrance Test (SET), and Indraprastha University Common Entrance Test (IPU CET).

Bachelor of Mass Media Admission Process

The Bachelor of Mass Media (BMM) admission process typically involves several steps aimed at selecting candidates who demonstrate a strong aptitude and interest in the field of mass communication and media studies. Generally, the process starts with the release of admission notifications by universities or colleges offering BMM programs. Prospective students are required to fill out application forms, providing personal and academic details along with any additional requirements such as essays or statements of purpose. Some institutions may also conduct entrance exams to assess candidates' proficiency in subjects like English, general knowledge, and media-related topics. Additionally, interviews or group discussions may be conducted to evaluate applicants' communication skills, creativity, and critical thinking abilities. Final selections are usually based on a combination of academic performance, entrance exam scores, and performance in interviews or group discussions.

Bachelor of Mass Media Eligibility Criteria

  • Students must have passed the 10+2 or equivalent examination from a recognized board with a minimum of 50% marks to be eligible for BMM.
  • Some colleges may also require students to have studied English as a subject in their 10+2 course.

Bachelor of Mass Media Duration

BMM is a three-year full-time course, divided into six semesters.

Bachelor of Mass Media Selection Criteria

Selection for BMM is based on the entrance exam score and the performance of the student in the qualifying examination.

Bachelor of Mass Media How to Apply

  • Visit the official website of the institute offering the course.
  • Download the application form from the website.
  • Fill in the application form with the required details.
  • Attach the necessary documents, such as academic records, portfolio, and photographs.
  • Pay the application fee (if applicable).
  • Submit the application form either online or in person.

Bachelor of Mass Media Application Form

The application form for BMM may vary from college to college. The application form generally requires students to fill in personal details, educational qualifications, and other relevant information. Students may also be required to upload scanned copies of their photograph, signature, and other documents.

Bachelor of Mass Media Application Process

The application process for BMM usually involves the following steps:

  1. Visit the official website of the college or university.
  2. Fill in the application form with the required details.
  3. Upload scanned copies of the necessary documents.
  4. Pay the application fee.
  5. Submit the application form.

Bachelor of Mass Media Fee

The fee for BMM varies from college to college. The average fee for BMM ranges from Rs. 20,000 to Rs. 1 lakh per year.

Bachelor of Mass Media Syllabus

Semester 1

  • Effective Communication Skills – I
  • Fundamentals of Mass Communication
  • Introduction to Computers
  • Introduction to 20th Century World History
  • Introduction to Sociology
  • Economics

Semester 2

  • Effective Communication Skills – II
  • Political Concepts and Indian Political System
  • Principles of Marketing & Management
  • Introduction to Psychology
  • Introduction to Literature in English/Marathi/Hindi/ Sanskrit/ Gujarati/ German/Sindhi
  • Translation skills

Semester 3

  • Introduction to Advertising
  • Introduction to Journalism
  • Introduction to Public Relations
  • Introduction to Media Studies
  • Culture Studies
  • Creative Writing

Semester 4

  • Mass Media Research
  • Organizational Behavior
  • Understanding Cinema
  • Radio and Television
  • Advanced Computers
  • Print Production and Photography

Semester 5

  • Electives : Journalism OR Advertising Journalism
  • Journalism
  • Feature & Opinion
  • Journalism & Public Opinion
  • Indian Regional Journalism
  • Niche & Magazine
  • Advertising
  • Advertising in Contemporary Society
  • Copywriting
  • Advertising Design
  • Consumer Behavior
  • Media Planning and Buying
  • Brand Building

Semester 6

  • Electives : Journalism OR Advertising Journalism
  • Journalism
  • Press Laws & Ethics
  • Broadcast Journalism
  • Niche Journalism – II
  • Internet & Issue in Global Media
  • News Media Management
  • Contemporary Issues
  • Advertising
  • Advertising & Marketing Research
  • Legal Environment & Advt. Ethics
  • Financial Management for Marketing & Advertising
  • Agency Management
  • The Principles & Practice of Direct Market
  • Contemporary Issues

Bachelor of Mass Media Career Opportunities

Job TypesDescription
Journalist/Reporter
Journalists work for newspapers, magazines, online publications, television, or radio stations. They gather information, conduct interviews, research stories, and write articles or reports for publication or broadcast.
Content Writer/Editor
Content writers and editors create and edit written content for websites, blogs, social media platforms, or marketing materials. They may also work for publishing houses, advertising agencies, or corporate communications departments.
Public Relations Specialist
PR specialists manage the public image and reputation of individuals, organizations, or companies. They write press releases, organize events, handle media inquiries, and develop communication strategies to promote their clients or employers.
Advertising Executive
Advertising executives work in advertising agencies or marketing departments to create and implement advertising campaigns. They develop concepts, write copy, design visuals, and plan media placements to promote products or services to target audiences.
Social Media Manager
Social media managers oversee the presence and engagement of organizations or brands on social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and YouTube. They create content, monitor conversations, analyze metrics, and develop strategies to increase followers and engagement.
Media Planner/Buyer
Media planners and buyers work in advertising agencies or media buying firms to plan and purchase advertising space or airtime across various media channels. They analyze audience demographics, negotiate rates, and strategize to reach target markets effectively.
Broadcast Technician/Producer
Broadcast technicians operate and maintain equipment used in television or radio broadcasting. They may also work as producers, coordinating and overseeing the production of live or recorded programs, including news broadcasts, talk shows, or documentaries.
Digital Marketing Specialist
Digital marketing specialists develop and execute online marketing campaigns to promote products or services. They utilize various digital channels such as email, search engines, social media, and websites to reach and engage target audiences.

Bachelor of Mass Media Salary and Jobs

After completing BMM, students can pursue careers in various fields such as journalism, advertising, public relations, radio, and television.The average salary for BMM graduates ranges from Rs. 3 lakh to Rs. 6 lakh per annum. Some popular job roles for BMM graduates include journalist, media planner

B.M.M. or Bachelor of Mass Media is an undergrad Mass Communications Course managing correspondence mediums utilized by the majority. It incorporates papers, magazines, film films, radio, TV, and so forth. The length of the course is commonly 3 years with 6 Semesters. In the third year, the understudies need to pick a territory of specialization like Journalism and Advertising; these may change from foundation to establish. On-work preparing is additionally given through a temporary position in the second year of this course. Aside from these, classes, bunch talks and field visits are much of the time attempted for a long time. Mass correspondence course educational plan covers a wide region, containing firmly related fields of ad, correspondence and advertising. The course can be sought after on a Full-Time Basis or Part-Time Basis (separation instruction). 

Eligibility

  • Bachelor of Mass Media expects possibility to be passed in twelfth class (10+2) or identical in any Stream. 
  • Rate necessity may fluctuate from Institute to Institute. 
  • A few Institutes additionally lead a selection test/test for getting admission to this degree course. The selection test/test for the most part comprises of a composed paper, bunch discourse and individual meeting. 

Occupation Types

  • Feature writer 
  • Reporter 
  • Supervisor 
  • Independent Writer 
  • Columnist 
  • News Analyst 
  • Photojournalist

BACHELOR OF ARTS IN MULTIMEDIA (BA IN MULTIMEDIA)

Bachelor of Arts in Multimedia (BA in Multimedia) is a 3 Years Bachelor Degree Courses program that focuses on Arts. The course combines theoretical knowledge with practical skills to prepare students for a career in Arts.

Name
BA in Multimedia
Duration
3 Years
Type
BACHELOR DEGREE COURSES
Eligibility
12TH
Mode
SEMESTER
Admission Process
Entrance Exam

Syllabus & Subjects

First Year
Second Year
Third Year

Quick Links

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Top Colleges

School of Planning and Architecture
New Delhi
CEPT University
Ahmedabad
Sir JJ College of Architecture
Mumbai

Related Entrance Exams

NATA
National Aptitude Test in Architecture
JEE Main Paper 2
B.Arch/B.Planning
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