MA in Marketing Communication (Master of Arts in Marketing Communication)

Ma. Marketing communication,Highlights, Entrance Exam, admission, Eligibility, Duration, Selection Criteria, How to Apply, Application Form, Application Process, fee, Syllabus,Salary and Jobs,career opportunities

MA in Marketing Communication is a two-year postgraduate program that equips students with a deep understanding of marketing principles and communication strategies. It is designed to provide students with a thorough understanding of marketing communication, brand management, advertising, public relations, and other related fields. Here are the highlights, entrance exam, admission process, eligibility, duration, selection criteria, application process, fee, syllabus, salary and jobs, and career opportunities for MA in Marketing Communication.

Ma. Marketing communication Highlights:

MA in Marketing Communication is a two-year postgraduate program.

It is designed to provide students with a thorough understanding of marketing principles and communication strategies.

The program is divided into four semesters.

Students will be required to complete a dissertation or a project in their final semester.

The program includes theoretical as well as practical training in various aspects of marketing communication.

Ma. Marketing communication Entrance Exam:

Admissions to the MA in Marketing Communication program are usually based on merit, and universities conduct their own entrance exams. Some universities may accept national-level entrance exams like CAT, XAT, MAT, or CMAT for admission to this program.

Ma. Marketing communication Admission:

Admission to the MA in Marketing Communication program is based on the candidate's performance in the entrance exam and their academic qualifications. The admission process generally includes an entrance exam, followed by a group discussion and a personal interview.

Ma. Marketing communication Eligibility:

The eligibility criteria for admission to the MA in Marketing Communication program may vary from one institution to another. Generally, candidates must have completed their undergraduate degree from a recognized institution with a minimum of 50% marks.

Ma. Marketing communication Duration:

The program duration for MA in Marketing Communication is two years, which is divided into four semesters.

Ma. Marketing communication Selection Criteria:

Selection for the MA in Marketing Communication program is usually based on the candidate's performance in the entrance exam, group discussion, and personal interview.

Ma. Marketing communication How to Apply:

Candidates can apply for the MA in Marketing Communication program online by visiting the official website of the university or institution offering the program.

Ma. Marketing communication Application Form:

The application form for the MA in Marketing Communication program can be filled online on the official website of the university or institution. Candidates are required to fill in their personal and academic details, upload their photograph and signature, and pay the application fee.

Ma. Marketing communication  Application Process:

The application process for the MA in Marketing Communication program usually starts in the month of May or June. Candidates can apply online by visiting the official website of the university or institution offering the program. After filling in the application form and paying the application fee, candidates will be required to appear for the entrance exam, followed by a group discussion and personal interview.

Ma. Marketing communication Fee:

The fee for the MA in Marketing Communication program may vary from one institution to another. Generally, the fee for this program ranges from INR 50,000 to INR 1,00,000 per semester.

Ma. Marketing communication Syllabus:

The syllabus for the MA in Marketing Communication program includes a wide range of topics related to marketing, advertising, public relations, and communication. Some of the topics covered in this program include Marketing Research, Marketing Strategy, Consumer Behavior, Advertising and Brand Management, Public Relations, Media Planning and Management, Integrated Marketing Communication, Digital Marketing, and Corporate Communication.

Ma. Marketing communication Salary and Jobs:

After completing the MA in Marketing Communication program, students can expect to work in various fields related to marketing and communication. Some of the job profiles for MA in Marketing Communication graduates include Brand Manager, Marketing Manager, Public Relations Manager, Advertising Manager, Media Planner, Content Manager, Social Media Manager, and Digital Marketing Manager. The average salary for MA in Marketing Communication graduates may vary from INR 4,00,000 to INR 8,00,000 per annum.

Ma. Marketing communication career opportunities:

MA in Marketing Communication graduates can expect to have various career opportunities across industries such as advertising, marketing, media, public relations, and communications. Some of the popular job roles for MA in Marketing Communication graduates include:

Ma. Marketing communication Brand Manager:

Responsible for creating and managing the brand image of a company, product or service.

Ma. Marketing communication Marketing Manager:

Develops and implements marketing strategies to promote products and services and increase sales.

Ma. Marketing communication Public Relations Manager:

Responsible for maintaining the company's image and reputation with the public and media.

Ma. Marketing communication Advertising Manager:

Develops and executes advertising campaigns to promote products and services.

Ma. Marketing communication Media Planner:

Plans and executes media campaigns to promote products and services through various media channels.

Ma. Marketing communication Content Manager:

Develops and manages content for various media platforms such as social media, websites, and blogs.

Ma. Marketing communication Social Media Manager:

Develops and manages social media campaigns to promote products and services and engage with customers.

Ma. Marketing communication  Digital Marketing Manager:

Develops and executes digital marketing strategies to promote products and services through various digital channels.

MA in Marketing Communication graduates can find employment opportunities in various industries such as FMCG, Retail, Advertising agencies, Media houses, Public relations agencies, Digital marketing agencies, and E-commerce companies. Additionally, they can also work as consultants and freelancers in their respective fields.

MA Marketing Communication is a postgraduate Mass Communication course. It centers around the essential connection among associations and clients and builds up a superior comprehension of how to create progressively convincing correspondences. The course builds up a more noteworthy comprehension of how to deliver convincing correspondences and give you a more extensive point of view on parts of advertising interchanges. The course gives chances to chip away at live or close live activities so understudies can increase further involvement to help them in the work environment. 

Qualification 

• Understudies ought to have finished a Bachelor degree education with least 45% stamps in total (40% if there should arise an occurrence of SC/ST competitor) or some other equal capability. 
• A portion of the very presumed colleges and foundations direct placement test for affirmation. 

Occupation Types 

• Brand Alliance Manager 
• Marking Consultant 
• Business Development Manager 
• Corporate Trainee 
• Employee